Logo Design & Identity
Art Director / Designer / Motion designer
Raizomat is a Tbilisi-based team of intelligent automation experts that have been looking to expand their global reach through smart branding, while staying true to their unique roots. The name itself is all about asking the right questions and finding answers to them in automation. That is why I've combined question mark, an exclamation mark and letter "R" together in the logomark.
The mark ended up being very dynamic, smooth and bold. The right choice of colors added a tasteful touch of contrast to it. This dynamic nature of the logomark gave me a chance to build a vibrant identity, sleek layout and flowing motion design. The animated posters you see below represent the idea of constant motion - moving bits of information from one point to another.
On the other hand, blurred portraits that follow capture the essence of Raizomat’s groundbreaking new product, Identomat, which is an identity verification and customer onboarding software with clients all over the globe.
CREDITS:
Client - Raizomat
Art Director - Abesalom Kavelashvili
Graphic Designer - Abesalom Kavelashvili
Motion Graphic - Abesalom Kavelashvili
All Projects
FreedomProject type
2022Project type
TBC - Visa PlatinumAdvertising / Art Direction / Retouching
SpookProject type
RaizomatProject type
Rural Development AgencyProject type
Stay at HomeTypography
Ice Tea - GurieliAdvertising / Art Direction / Retouching
Tbilisi ZooAdvertising / Art Direction / Retouching
LogosLogo Design
Metra - Stay HomeArt Direction / Illustration
Rugby World CupArt Direction / Retouching
Bank of GeorgiaProject type
AtchmatsunaLogo Design / Identity
CashBackArt Direction / Retouching
Metra ParkAdvertising / Art Direction / Retouching
John WrapLogo Design / Identity
Enterprise GeorgiaVisual Rebranding / Identity
TBC Bank - HelloArt Direction / Illustration / Retouching
Social Media MaskProject type
Inside OutPhotography / Retouching
EmptinessAdvertising / Art Direction / Retouching
Pirosmani PortreitIllustration
BIAFF - 9th Film Festival PosterAdvertising / Poster Design / Paper Craft
Galleria Tbilisi - Come On InAdvertising / Art Direction / Retouching
Metra Park - Decision is UP to youAdvertising / Art Direction / Retouching
Natakhtari - Tbilisi Beer FestivalCreative Direction / Illustration
Borjomi - Our Message To The WorldAdvertising / Art Direction / Retouching
ACT ResearchCreative / Illustration
Bank Constanta - LoansAdvertising / Creative Direction / Animation
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