Ice Tea - Gurieli

Paper Craft Design & Image Production

My Role

Art Director / Designer / Creative Retoucher

Georgian tea brand Gurieli launched new iced tea made with natural ingredients.

During its campaign we created six different key visual illustrating six flavors of new iced tea - Peach, Feijoa, Vanilla and Raspberry, Ginger and Honey, Mint and Cherry.

Everything that you see in these pictures is made completely by hand using 456 standard papers and 40 individual fingers.

Raspberry-Crop-2K-q60-01
Peach-Crop-2K-q60-01
Peijoa-Crop-2K-q60-01
Cherry-Crop-2K-q60-01
Mint-Crop-2K-q60-01
Ginger-Crop-w2560-q60-01

CREDITS:

Client - Gurieli
Agency - Leavingstone
Chief Creative Officer - Levan Lepsveridze
Creative Director - Beqa Adamashvili
Art Director - Sophia Antidze
Designer - Sophia Antidze, Abesalom Kavelashvili
Paper Craft - Sophia Antidze, Abesalom Kavelashvili, Zura Mchedlishvili, George Korganov
Photographer - Vakhtang Alania (Kikala Studio)
Creative Retoucher - Abesalom Kavelashvili
3D Bottle Visualization - Saba Kavtaradze
Copywriter - Salomé Zhvania
Account Director - Eko Chubinidze
Account Manager - Khatia Khatiashvili

© 2022 Abesalom Kavelashvili

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