Ice Tea - Gurieli
Paper Craft Design & Image Production
My Role
Art Director / Designer / Creative Retoucher
Georgian tea brand Gurieli launched new iced tea made with natural ingredients.
During its campaign we created six different key visual illustrating six flavors of new iced tea - Peach, Feijoa, Vanilla and Raspberry, Ginger and Honey, Mint and Cherry.
Everything that you see in these pictures is made completely by hand using 456 standard papers and 40 individual fingers.
CREDITS:
Client - Gurieli
Agency - Leavingstone
Chief Creative Officer - Levan Lepsveridze
Creative Director - Beqa Adamashvili
Art Director - Sophia Antidze
Designer - Sophia Antidze, Abesalom Kavelashvili
Paper Craft - Sophia Antidze, Abesalom Kavelashvili, Zura Mchedlishvili, George Korganov
Photographer - Vakhtang Alania (Kikala Studio)
Creative Retoucher - Abesalom Kavelashvili
3D Bottle Visualization - Saba Kavtaradze
Copywriter - Salomé Zhvania
Account Director - Eko Chubinidze
Account Manager - Khatia Khatiashvili
All Projects
RaizomatProject type
2022Project type
TBC - Visa PlatinumAdvertising / Art Direction / Retouching
Tbilisi ZooAdvertising / Art Direction / Retouching
Rural Development AgencyProject type
Ice Tea - GurieliAdvertising / Art Direction / Retouching
CashBackArt Direction / Retouching
Metra - Stay HomeArt Direction / Illustration
Rugby World CupArt Direction / Retouching
Stay at HomeTypography
TBC Bank - HelloArt Direction / Illustration / Retouching
AtchmatsunaLogo Design / Identity
Inside OutPhotography / Retouching
Enterprise GeorgiaVisual Rebranding / Identity
John WrapLogo Design / Identity
Metra ParkAdvertising / Art Direction / Retouching
Bank of GeorgiaProject type
Social Media MaskProject type
EmptinessAdvertising / Art Direction / Retouching
VVineAdvertising / Art Direction / Retouching
Pirosmani PortreitIllustration
Metra DevelopmentAdvertising / Art Direction / Retouching
BIAFF - 9th Film Festival PosterAdvertising / Poster Design / Paper Craft
VRiumLogo Design / Identity
Future StarsIllustration
Galleria Tbilisi - Come On InAdvertising / Art Direction / Retouching
Metra Park - To The StarsAdvertising / Art Direction / Retouching
Hair & BeardIllustration
Metra Park - Decision is UP to youAdvertising / Art Direction / Retouching
Natakhtari - Tbilisi Beer FestivalCreative Direction / Illustration
Borjomi - Our Message To The WorldAdvertising / Art Direction / Retouching
Natakhtari - Merry ChristmasAdvertising / Poster Design / Retouching
ACT ResearchCreative / Illustration
Bank Constanta - LoansAdvertising / Creative Direction / Animation
Likani - Easyer Way To Get CoolArt Direction / Retouching
WorknetLogo Design
Overcome YourselfPhotography / Retouching
FIZZY - Soda WaterLogo Design
Beer FestivalLogo Design